The CW Corner – Choosing Domains

Domain names are the least expensive part – yet the most important – of one’s Internet presence! Here are some tips on choosing them.

Initial Search – Be careful how you search! Unscrupulous companies buy domains people search for to sell at much inflated prices (often $100+ for $15 domains). CharlesWorks at http://CharlesWorks.domains does NOT do this practice. Or just ask us.

Association – Use the name of your business as all or part of your domain.

General Names – More general domain names are most likely already registered to other businesses (it never hurts to check with us first).

TLDs – Top Level Domains are the “extensions” like .com, .net, .org, .club, etc. Search engines today don’t care what they are.

Hyphenated Names – We recommend avoiding hyphens to lessen confusion, unless you absolutely can’t get your words another way.

Variations – Can be an option if your general business name is already registered, like adding “NH” before or after it.

Keywords – Pertinent words in your domain are increasingly important. Simplistically put, search engine algorithms rank the importance of web sites according to words.

Cost – Domains vary according to TLD, Many common ones are still only about $15-$20 annually.

Most importantly, we ensure domains we sell are renewed annually so you will not lose them!