I’ve mentioned SEO (Search Engine Optimization) throughout many articles. While it is important – I believe it’s the most abused area of website development.
SEO scammers are excellent liars!
It’s important for your business website to be found in the search engines. That is best and most inexpensively done by having pertinent material in your website so the search engines see your website as pertinent or closely related to a topic.
There are many unscrupulous individuals and companies out there selling just plain bogus SEO. It’s often impossible to discern the truth. There are no regulations or meaningful certifications in this field.
As an example – let’s say you receive a dozen Viagra spam messages in a month. Does that mean you need it? Certainly just because a number of spam messages are saying you need something doesn’t turn it into a fact.
Why would you believe the same about SEO regarding your search placements on the Internet? Our web clients are bombarded with spam and with phone calls saying they need this and that for their websites. Some fall prey to these sales pitches and some even go out of business as a result of spending hundreds of dollars each month on scams.
Your web developer should care about you as a client – should want you to be as successful as possible and not up-selling you right out of business.
The worst part of the SEO scams is they can oftentimes hurt your placement with the search engines.
Don’t fall prey to the scamsters selling these bogus “services”. Check with your web developer FIRST about such offers to find out if they are for real or whether you actually need them.
It’s Halloween time again so I thought I’d mention Halloween Spoofs! Well, actually email spoofing happens year round.
An example of spoofing is when emails are sent that are addressed from you (and maybe to you) but you didn’t send them. In that case your address has been “spoofed”.
Spammers and scammers alike do this. There are a couple reasons it’s done.
Sometimes it is malicious. Let’s say someone goes onto numerous websites to sign up for information as XYZ Company. So a ton of spam is sent to XYZ. XYZ finds itself barraged with email and phone spam – wasting lots of their time.
More often XYZ is spoofed to appear to be the sender of spam. Folks local to XYZ are more likely to open the spoofed emails. The spam really isn’t from XYZ – just made to look like it is. So recipients think XYZ is spamming them. They’re annoyed with XYZ and report them as spammers and complain and so on.
Fortunately, spoofing doesn’t account for most Internet issues. It just makes life miserable for XYZ – the target – for a while.
The good news is that usually spoofing usually only lasts a few days. The actual sending server is identified and blocked or shut down.
Always report these issues to your email administrator. Early intervention saves lots of headaches in the long term.
When working in the web world as I do, Internet scams appear to be everywhere.
Phishing is defined as the act of attempting to trick the recipient of a malicious email into opening and engaging with it.
It’s amazing how people fall for phishing scams. They fall for them mostly because the emails are designed to appear like the writer isn’t too bright. So immediately the recipient thinks they have the upper hand. Many count on the recipient’s greed – believing they’ll get something for nothing.
The bad guys that develop these schemes are experts. All they do is work scams – day and night. They wouldn’t continue if it didn’t pay off in the long run.
I read someplace that billions of dollars annually are conned out of people through the various scams out there on the Internet. For the most part – I hate to say – they can’t be stopped. They are sent from all types of email addresses, all types of servers, from all over the world.
Bottom line is that you should keep deleting them. The best course of action is to stop responding to them and opening them. Report them as spam or report them as phishing attempts. Your email provider may provide insight with how to do this. They will ultimately stop coming.
Remember that if the bad guys can’t trick you into parting with your money they will focus on someone else – until they find someone who does. Just don’t be that someone.
We had intended to continue weekly with our web developer checklist. However, this week we’re presenting this post because so many people are receiving these bogus scam messages trying to trick them into paying an extortion.
This scam we mentioned quite a while ago. It has continued to pick up steam – plowing its way through every part of the Internet. It IS a SCAM. Do NOT pay it. We’ve had numerous people contact us that they are receiving such messages.
Here is is below in English and Chinese:
You may have noticed that I sent an email from your account.
This means I have full access to your device.
I have been watching it for a few months.
The truth is that you are infected with malware through an adult website you have visited.
If you are not familiar with this, I will explain.
I created high quality spyware. It allows me to gain full access and control over your device.
This means I can see everything on the screen, turn on the camera and microphone, but you don’t know.
I can also access all your contacts and all communications.
Why is your antivirus software not detecting malware?
Answer: My malware uses the driver, I update the signature every 4 hours so that your anti-virus software is silent.
I made a video showing how you can satisfy yourself in the left half of the screen, and in the right half you will see the video you watched.
One Key! All of your contacts in email and social networks will receive this video! Your life will change forever!
I can also post access to all email communications and messengers you use.
If you want to stop this ʌ
Transfer the $362 amount to my bitcoin address (if you don’t know how to do this, please write to Google: “Buy Bitcoin”).
My bitcoin address (BTC wallet) is: *********************************
After receiving the payment, I will delete the video and you will never hear my voice again.
I will give you 50 hours (more than 2 days) to pay.
I received a notification from this letter and the timer will work when you see the letter.
It doesn’t make sense to file a complaint somewhere because it can’t be tracked like my Bitcoin address.
I have not made any mistakes.
If I find that you shared this message with others, the video will be distributed immediately.
Good luck, goodbye!
一键！ 您在电子邮件和社交网络中的所有联系人都将收到此视频！ 你的生活将永远改变！
AND IT IS IN MANY OTHER LANGUAGES AS WELL!
Our exposure to thousands of web clients has shown us many folks who’ve been exposed to scam artists, fly by nights, and outright crooks over the years. We’ve had clients that had paid money down to previous developers with no work done whatsoever.
Luckily, most legitimate reliable web development businesses have ethics. Part of building confidence in one’s client base is doing what is necessary to be a legitimate business. Fly-by-nights don’t bother with registering their business or any of the other numerous details of doing business that being a legitimate business entails.
It’s very simple to check to see if a business is legitimate – i.e., registered. Here are links to websites where one can check out businesses in several states in and around New England: NH MA ME VT
Doing a little research like this can save you a ton of headaches later. Dealing with a business that is willing to do the initial work of operating legitimately greatly increases the odds they are going to be reliable and honest in their dealings with you.
While there’s never a total guarantee, coupling this with other items in our checklist helps narrow the field to give you the best odds of developing a good business relationship.